GirlForce is a programme and social brand that looks to help young women develop confidence through fitness. It offers an alternative social group that motivates its peers to be active and to enjoy being active. It creates a foundation from which young women can improve self esteem and resilience.
GirlForce has been developed through the work of UsGrils and uses this best practice to shape the prgramme. The brand aspect of GirlForce is what helps bind young women together to form a social support network, to help counter balance negative attitudes and experiecnes from others